The objective of Tankwa Cross Country Rally is to promote the sport of rally-raid type racing in Africa, to bring economic upliftment to the regions it traverses, and employ the local population where possible.

Tankwa Cross Country Rally will refrain from allowing racial prejudice, political affiliation, religious beliefs or gender to affect.

Tankwa Cross Country Rally will strive to uphold the regulations of the Motorsport SA and their affiliation to FIM.

Tankwa Cross Country Rally will obey and enforce the laws of the countries and regions traversed, and ensure the event is run with the utmost consideration to the local population, cultures and customs.

Tankwa Cross Country will put the safety of the competitors, crew and local population above all other interests, and ensure the impact to the environment is minimal.